Throughout the year, our show audience engages with us through a variety of digital channels. These highly engaged classic car owners, enthusiasts and collectors respond to the information shared with their thoughts and bring others into the conversation. This gives you valuable opportunity to get your products and services in front of your target audience.

Newsletters

Show newsletter are sent to enthusiasts regularly throughout the year and you have the opportunity to get your brand in front of this highly engaged audience with multiple banner and feature slots.

PCRS Newsletter layout

Opportunities

  • Sponsor Banner 540 x 90px: £500
  • Sponsored Feature 50 words + 260 x 260px image: £1000
  • Sponsored Section 100-150 words + 540 x 260px image: £2000

Max 2 sponsors per newsletter
Each sponsor can take a banner and a feature or section
Link can be to sponsor URL or sponsored Article (see website section)

Newsletters schedule:

Monthly: April-September
Fortnightly: September-December
Weekly: December-March

Newsletter Stats

  • Distribution c31k
  • Av open rate 42%
  • Av click to open 69%

UK Benchmarks

  • Open rate 17.8%
  • Click to open 14.3%

Website

The Classic Car & Restoration Show website is the hub for all information regarding the event. All marketing activity is geared around driving potential attendees to the website to find out more about what’s on offer and to book tickets

Banners

  • Leaderboard 728 x 90px
    (not available on homepage)
  • MPU 300 x 250px
  • Leaderboard or MPU: £750pw

PCR Sponsorship - Website

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Show News

Cost per article: £500

There is an opportunity to include a long-form piece of content on the website within the News section.The article can include 300-500 words, a header image 1350 x 450px and up to 6 additional images which will be distributed throughout the article copy.

This can be taken as a stand alone opportunity or in conjunction with email or social media promotions.

Show news example
 

Social Media

Twitter Followers: 5,104
Instagram Followers: 1,705
Facebook Follows: 15,097

Examples:

Twitter

Social Media Example

Facebook

Facebook post

Opportunties

Twitter
Image + 250 characters: £250
Daily sponsored posts available

Instagram
Image + up to 50 words: £300
1 sponsored post per week available

Facebook
Image + up to 150 words: £500
2 sponsored posts per week available

Practical Classics

Headline Sponsor

Discovery

Official Show Partners

Lancaster Insurance
Classic Car Auctions

PGVM logo

Meguiars

Detailing Partner

Motul

Lubricant Partner

Classic Car Weekly

In Association With

Classic Cars